Over the Summer of 2024, I interned as
an Art Director intern in HLK’s Launchpad Internship Program, a six-week in-person experience at their St. Louis office. I collaborated with a team of interns across disciplines, copywriters, and strategists to create concepts and execute creative solutions for real client projects. From ideation to presentation, I helped shape the visual direction and brought campaign ideas to life in a fast-paced agency setting. The experience gave me firsthand insight into the advertising industry and allowed me to grow my leadership, creative thinking, and teamwork skills while building a strong portfolio of real-world work.

Disciplines:

Art Direction, Branding

Tools:

Illustrator, Photoshop, Indesign

30 min. Radio/Streaming Ad

  • “During severe weather, you can trust your community to be safe and powered with Ameren. We prepare by trimming trees that could fall on power lines, strengthening our
    energy infrastructure, and tracking budding storms. But when storms come, you can stay in the know with Ameren’s outage map and mobile app. You can access the outage map
    at Ameren.com/outage, and you can download the Ameren Mobile App to check and report outages. Downloading the app is a great way to stay updatedon outages and restoration progress, but even better, it’s a way to easily report outages so Ameren can restore power to your neighborhood faster. We can take on the storm, and communication is our front line of defense. Sign up for outage alerts and to download that Ameren Mobile App at Ameren.com/outage.”

Emailer and Giveaway flyer

  • Light The Way Forward: Ameren LED Lights Giveaway

    Why LED lights?

    • Cut lighting bill in half

    • They pay for themselves

    • Last 13x longer than fluorescent bulbs = lower

    carbon emissions

    • Require less energy and apply less pressure

    • to power grids = more outage resilient home

  • “During severe weather, you can trust your community to be safe and powered with Ameren. We prepare by trimming trees that could fall on power lines, strengthening our
    energy infrastructure, and tracking budding storms. But when storms come, you can stay in the know with Ameren’s outage map and mobile app. You can access the outage map
    at Ameren.com/outage, and you can download the Ameren Mobile App to check and report outages. Downloading the app is a great way to stay updatedon outages and restoration progress, but even better, it’s a way to easily report outages so Ameren can restore power to your neighborhood faster. We can take on the storm, and communication is our front line of defense. Sign up for outage alerts and to download that Ameren Mobile App at Ameren.com/outage.”

The Internship

  • Over the Summer of 2024, I interned as an Art Director intern in HLK’s Launchpad Internship Program, a six-week in-person experience
    at their St. Louis office. I collaborated with a team of interns across disciplines copywriters, and strategists, to create concepts and execute creative solutions for real
    client projects. From ideation to presentation, I helped shape the visual direction and brought campaign ideas to life in a fast-paced agency setting. The experience
    gave me firsthand insight into the advertising industry and allowed me to grow my leadership, creative thinking, and teamwork skills while building a strong portfolio
    of real-world work.